Menu engineering is both an art and a science, but it’s the science part that usually trips up most restaurant operators. Here’s how to gather the right data so the science of designing optimized ...
You glance at a menu, thinking you're making your own decision about what to order. The pasta sounds good. Maybe the salmon?
LOS ANGELES (KABC) -- According to experts, the design of a menu itself can affect what diners are in the mood for. "There's definitely a psychology of menus. We are not masters and commander of what ...
Responding to the rise of American obesity rates, some politicians have proposed regulations that would require restaurateurs to reduce portion sizes, eliminate drive-thrus, and limit soft drink sizes ...
A restaurant menu is the nexus of a diner, a dinner, a chef and the suitably hospitable environment in which a meal is served. It wasn’t always this way. Until the rise of the modern restaurant in ...
Menu Design in Europe retraces the graphic styles of 200 years’ worth of menus – or bills of fare, as they were once commonly known Taschen has released a new book that explores the visual history of ...