Tian Pei, Roblox’s head of sport, has been kept busy over the past few years with high-profile partnerships with Fifa, McLaren, Nascar and others. The platform helped codify many of the expectations ...
UPDATE 01/10/25: Roblox has responded to criticism of its "sensitive issues" descriptor, stating it wishes to empower parents. "We welcome and value creativity and expression on Roblox," reads a ...
The online gaming platform doesn’t want to just be known for the ‘metaverse’ any more as it seeks high profile partnerships with sports brands. Its head of sport explains why it’s moving on from the ...