Editor's take: Despite the AI boom and other major shifts on the web, advertising remains Google's – and Alphabet's – primary revenue source. The company recently began a slow rollout of a new ads ...

For years, Search Engine Optimization (SEO) was straightforward: invest in keyword research, build links, focus on content optimization, and eventually rise through the search engine rankings. But the ...

Google seems to be all-in on its “AI” search results, to the detriment of the web at large and no small amount of users. It seems to be the end result of years of diminishing quality for search ...

Google is now facing a lawsuit from Rolling Stones' parent company, Penske Media Corporation, which is alleging that the AI Overviews technology is hurting websites and their journalists. The ...

In most cases, a misleading result from a Google search is harmless, but a case study by a consumer financial information website released Monday shows how those results can cause economic harm to ...

Siding with Google, a judge in Ohio has dismissed the state attorney general's claim that the company unlawfully preferences its own products and services in the search results. The ruling came in a ...

Google just made it easier to find CR’s expert consumer news, by prioritizing our content in certain search results. Google’s new Preferred Sources feature, launched last week, allows you to choose ...

As I briefly mentioned two weeks ago, Google has updated the Google Ads API documentation. Now, Google has told us what exactly was updated from the previous version. Google said these updates were ...

Beyond AI Overviews and AI Mode, Google is working on “Web Guide” to better organize Search results into categories with additional context and insights. Simply, “Web Guide groups web links in helpful ...

Search is changing at a breakneck pace, with Google rolling out new AI features so quickly it can be hard to keep up. So far, these AI implementations are being offered in addition to the traditional ...

The explosion in the use of generative AI has radically changed how people search for information on the internet. ChatGPT is a great example of how a bulk of online search behaviors has gradually ...