The EU probe follows publisher complaints that their revenue was impacted as Google tried to eliminate parasite SEO from its ...

Why the web as we know it may fade and what AI, personal agents, and data interfaces mean for publishers, SEO, and commerce.

Generative Engine Optimization (GEO) makes your brand, products and leadership content discoverable within AI-generated ...

Google updated its review snippet documentation to clarify that each review or rating in structured data should point to one ...

Nonprofits need to understand more about what AI search is looking for and be sure their pages meet those standards, experts ...

Back in 2005 I intuited that there are wildly successful Internet enterprises that owed nothing to SEO. These successes ...

Traditional search engines primarily work by indexing and retrieving webpages that are most relevant to a user’s keyword query. They provide a ranked list of links and the user is typically expected ...

Being recognised on search engines is crucial for achieving online success in the digital age we live in. Being listed in ...

Generative Engine Optimization (GEO) is a digital marketing discipline focused on optimizing content and online presence for ...

Google may have escaped major penalties in a landmark search monopoly ruling, but will the search giant survive the rise of LLMs and changing user behavior?

A new study reveals that chatbots and Google search engines gather information in surprisingly different ways. Read on to know more.

The world is currently facing a very real issue surrounding digitality and the magnitude of unmanageable problems beginning ...